Landing page or company website: where to start?
A landing page sells one offer. A company website answers the questions a client has before they call. Start from the job the page has to do.
Karol · piekarski.it
July 22, 2026 · 1 min read
The useful question is not “how many pages”. It is what the visitor should do, and what they need to trust before they do it.
When a landing page is enough
One offer, one audience, one action: sign up, register, ask for a quote. A landing page can do that in a few days, without a map of the whole company.
When you need a company website
Several services, a team, proof, and a way to contact you about more than one thing. That is a small site built from blocks, usually a couple of weeks, not a single campaign page.
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